Per has extensive experience in representing both national and international clients in complex and often cross-border matters. His practice focuses on mergers and acquisitions, marketing law as well as all areas of intellectual property law and litigation, with particular emphasis on the pharmaceutical, life sciences sectors and the IT-industry. He also advises clients within general commercial law. Per is also a European Trade Mark and Design Attorney, Authorized Patent Attorney and a Swedish Authorized IP Attorney, and now also a registered representative before the UPC.
- Commercialization of IPR
- Company law
- Competition law
- Construction law
- Contract law
- Data protection
- Databases
- Design
- Dispute resolution and Litigation
- Domain names
- Intellectual property law
- IP law disputes
- IT law
- Labour law
- Media and Market law
- Mergers & Acquisitions
- Outsourcing of IPR functions
- Patent
- Public procurement
- Retail law
- Sports law
- Trade secrets
- Trademarks, trade names and GIs
- Venture Capital
Industry
- Film and Music
- Food Industry
- Pharmaceutical Industry
- Real Estate
- Retail and Distribution
- Sports and Entertainment
- Wind Power
2005
Partner, Advokatbyrån Gulliksson
2001-2004
Associate, Advokatbyrån Gulliksson
1998-2001
Associate Advokatbyrån Ström & Gulliksson
1997-1998
Associate, Wallin Magnusson Law Firm
1994-1997
Associate, Styrbjörn Gärde Law Firm
1991-1993
Law clerk, Örnsköldsvik District Court
1990
LL.M., Lund University
- The Swedish Bar Association
- LESI
- LES US Canada
- LES Scandinavia
- SFIR
- AIPPI
The Legal 500
2024
Key Lawyer
"Per Svärd is outstanding. He tries to give an answer which is as clear as possible. He is very proactive."
2023
Key Lawyer
"Per Svärd. Must be the best in Sweden. He has been right (and won every case) every time – 100%. Besides, very nice to deal with. Understands the reality of his clients’ businesses."
2022
"'Can think of no one with a better reputation in Sweden. Always positive, always accessible, best of reputation. Knows just about everything there is to know, yet super humble and would always pull in a colleague if he thinks they know a subject better or have relevant experience. In addition a real nice person to be with. Not the reserved cliché of a lawyer.’"
WTR 1000
2024
Recommended Individual
"“Advokatbyrån Gulliksson is home to a proactive team adept in devising strategies for long-term protection” ... Big-ticket litigation and cross-border disputes are Per Svärd’s field of expertise. His in-depth knowledge is often called upon by those in the pharmaceutical, life sciences and IT space. "
2023
"... can cut a clear path through the thorniest of disputes and has been representing ATG, Sweden’s largest horse betting company, in several proceedings."
2022
2020-2021
"A perfect legal partner, Per Ericsson has a profound understanding of the law and always proposes different solutions as well as their potential consequences. He is clear in his advice and has a great understanding of the business world."
